{"id":1408,"date":"2022-10-18T10:00:36","date_gmt":"2022-10-18T17:00:36","guid":{"rendered":"https:\/\/www.autopylot.com\/?p=1408"},"modified":"2022-10-08T05:05:14","modified_gmt":"2022-10-08T12:05:14","slug":"salespeople-spend-on-average-5-9-hour-per-week-manually-logging-data-into-crm-new-report","status":"publish","type":"post","link":"https:\/\/www.autopylot.com\/salespeople-spend-on-average-5-9-hour-per-week-manually-logging-data-into-crm-new-report\/","title":{"rendered":"Salespeople Spend on Average 5.9 Hours Per Week Manually Logging Data into CRM &#8211; NEW REPORT"},"content":{"rendered":"<p><em>New report from SMA and AutoPylot Technologies exposes the high cost and low quality of CRM data reporting, opportunity for performance gains with automation<\/em><\/p>\n<p><strong>Atlanta, GA and Sonoma, CA, 18 October 2022<\/strong> \u2013 The <a href=\"https:\/\/salesmanagement.org\/\">Sales Management Association<\/a>, a global, cross-industry professional organization for sales operations, sales effectiveness, and sales leadership professions, and <u>AutoPylot Technologies Corp<\/u>., the leader in auto-logging and capturing phone calls and text messages to drive sales productivity, announced today the availability of a new report, <em><a href=\"https:\/\/www.autopylot.com\/sma-report-download\/\">Managing Salesperson Activity: Emerging Trends in Tracking, Analytics, and Return-On-Effort<\/a>. <\/em><\/p>\n<p>The report highlights how firms effective in tracking selling activity by sales process step are 35% more likely to meet sales objectives, compared to their less effective peers.<\/p>\n<p>Today, the costs associated with CRM data collection are high and the returns minimal.<\/p>\n<ul>\n<li>Sales activity data (calls, meetings, emails, etc.) are mostly self-reported. At least half of firms rely on salespeople to self-report most sales activity data.<\/li>\n<li>Self-reported data comes at great cost in diminished selling capacity. On average, firms\u2019 salespeople spend nearly 6 hours per week reporting activity. One-quarter of firms\u2019 salespeople spend 8 hours or more.<\/li>\n<\/ul>\n<p>Companies effective in tracking sales activities, and in particular activity by sales stage, have more predictable results.<\/p>\n<ul>\n<li>Firms that track sales activity by sales process step are 35% more likely to achieve sales objectives than firms ineffective in doing so.<\/li>\n<li>Firms that are \u201csomewhat\u201d or \u201cvery\u201d effective in general sales activity tracking enjoy a 26% improvement in productivity over their ineffective peers.<\/li>\n<\/ul>\n<p>Automating the sales data collection process drives quantifiable individual and company productivity gains.<\/p>\n<ul>\n<li>The future of sales interactions will reflect a permanently broader set of communication modes (text, social media, etc.)<\/li>\n<li>Email is the communication mode with the most complete tracking data, thanks to the addition of automated email logging capabilities by leading CRM systems.<\/li>\n<li>Whereas voice calls, a fundamental sales communications mode, had the second highest gap between \u2018importance of tracking\u2019 and \u2018completeness of tracking\u2019<\/li>\n<\/ul>\n<p>\u201cThis report underscores the importance of correct and complete CRM data to drive sales success for an organization. By automating sales data capture, firms can create an overall more productive environment for their sales team, allowing them to do what they do best \u2013 sell,\u201d said Sales Management Association\u2019s Robert Kelly, the report\u2019s lead author. \u201cAutomated data capture also creates an opportunity to improve both the quantity and quality of data and overall business intelligence.\u201d<\/p>\n<p>\u201cFrustration with the CRM system is a consistent theme across industries and markets. Many times, ?it comes down to salespeople being forced to regurgitate customer interactions into the system,\u201d said Jeff Brown, co-founder and CEO of AutoPylot Technologies. \u201cIn the AutoPylot mobile app, we built a product that salespeople want to use because it simplifies their customer interactions while automatically capturing the data sales management expects in the CRM.\u201d<\/p>\n<p>To access the report, visit: <a href=\"https:\/\/www.autopylot.com\/sma-report-download\/\">https:\/\/www.autopylot.com\/sma-report-download\/<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>About AutoPylot<\/strong><br \/>\nAutoPylot Technologies Corp., part of the <a href=\"https:\/\/www.autopylot.com\/autopylot_technologies_a_microsoft_for_startups_founders_hub_partner\/\">Microsoft for Startups Founders Hub<\/a>, was founded in 2021 to automate the collection of customer conversations and convert them to business intelligence.\u202fCo-founded by Boris Medak and Jeff Brown, AutoPylot builds on more than 10 years of experience from Boris\u2019 first company, KnowMe, Inc.<\/p>\n<p><strong>About Sales Management Association<br \/>\n<\/strong>The Sales Management Association is the world\u2019s largest cross-industry professional association for managers focused in sales force effectiveness. Its members include sales leaders, as well as managers in sales operations, sales enablement, commercial effectiveness, and other functions that support the sales force.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Contact Information<\/strong><\/p>\n<p>AutoPylot Technologies Corp.<br \/>\nSteve Shaw<br \/>\nChief Marketing Officer<br \/>\nsshaw (at) autopylot.com<\/p>\n<p>Sales Management Association<br \/>\nBob Kelly<br \/>\nChairman<br \/>\nrjkelly (at) salesmanagement.org<\/p>\n","protected":false},"excerpt":{"rendered":"<p>New report from SMA and AutoPylot Technologies exposes the high cost and low quality of CRM data reporting, opportunity for performance gains with automation Atlanta, GA and Sonoma, CA, 18 October 2022 \u2013 The Sales Management Association, a global, cross-industry professional organization for sales operations, sales effectiveness, and sales leadership professions, and AutoPylot Technologies Corp., [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1289,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[31],"tags":[24,36,23,37],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.4 (Yoast SEO v22.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Salespeople Spend on Average 5.9 Hours Per Week Manually Logging Data into CRM - NEW REPORT - AutoPylot<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.autopylot.com\/salespeople-spend-on-average-5-9-hour-per-week-manually-logging-data-into-crm-new-report\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salespeople Spend on Average 5.9 Hours Per Week Manually Logging Data into CRM - NEW REPORT\" \/>\n<meta property=\"og:description\" content=\"New report from SMA and AutoPylot Technologies exposes the high cost and low quality of CRM data reporting, opportunity for performance gains with automation Atlanta, GA and Sonoma, CA, 18 October 2022 \u2013 The Sales Management Association, a global, cross-industry professional organization for sales operations, sales effectiveness, and sales leadership professions, and AutoPylot Technologies Corp., [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.autopylot.com\/salespeople-spend-on-average-5-9-hour-per-week-manually-logging-data-into-crm-new-report\/\" \/>\n<meta property=\"og:site_name\" content=\"AutoPylot\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-18T17:00:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-08T12:05:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.autopylot.com\/wp-content\/uploads\/smareport.png\" \/>\n\t<meta property=\"og:image:width\" content=\"821\" \/>\n\t<meta property=\"og:image:height\" content=\"1100\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Stacey Sayer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stacey Sayer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.autopylot.com\/salespeople-spend-on-average-5-9-hour-per-week-manually-logging-data-into-crm-new-report\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.autopylot.com\/salespeople-spend-on-average-5-9-hour-per-week-manually-logging-data-into-crm-new-report\/\"},\"author\":{\"name\":\"Stacey Sayer\",\"@id\":\"https:\/\/www.autopylot.com\/#\/schema\/person\/453db2ed930a8b65bceda16a40911ae1\"},\"headline\":\"Salespeople Spend on Average 5.9 Hours Per Week Manually Logging Data into CRM &#8211; 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